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Pix, Codex Rebrand as X2X Media Group

The company's headquarters will remain in San Francisco, and it will expand its engineering operations around the world and maintain sales and support in L.A. and New York.

ASC Staff

The company's headquarters will remain in San Francisco, and it will expand its engineering operations around the world and maintain sales and support in L.A. and New York.

Pix and Codex have announced that the two companies will be brought under a single brand identity with the establishment of the X2X Media Group.    


“Since Pix acquired Codex in April, we have been working hard,” says Marc Dando, chief design officer of X2X. “Bringing us together as a single brand is a reflection of the impressive level of synergy achieved between the teams, and this will be further echoed in the tools we are bringing to leading creatives and studios around the world.”


The X2X Media Group is an entertainment-technology company that partners with clients to enable creative flow across the production life cycle.
Offering a suite of secure communication and content-management solutions, it will develop innovative, new solutions that bridge the gap between on-set production and post.


“The production landscape is changing rapidly, and the evolution of our toolsets addresses real-world needs,” says Eric Dachs, chief executive officer of X2X. “We are dedicated to providing the industry with a fast, secure, global, collaborative ecosystem that enhances both creativity and cost-effectiveness.”



X2X headquarters will remain in San Francisco, and the company will expand its engineering operations in Wellington, Odessa, Budapest, London and Royal Leamington Spa. It will maintain additional sales and support offices in New York and Los Angeles.


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